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multi-channel

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Learning from the past and looking to the future

10 Years on in healthcare communications – Sam Barnes, director of PR at AXON, asks what learnings can be taken into the next decade?

United Drug acquires Watermeadow Medical

Watermeadow will join a stable of medical communications agencies, including: iMed, QXV, Infusion and Insight, which operate under the InforMed Group umbrella

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Health 2.0 and what it means

Casting a light on the latest digital marketing trends

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Rethinking influence in a networked world

Networks are revolutionising the nature of influence and the spread of ideas in science and medicine

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Both feet first

David Avitable from JFK Communications charts the adoption of social media within the US life sciences arena

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Digital healthcare marketing trends to watch out for in 2012

Alastair McQueen, Senior Copywriter at eBee, explores the five hottest trends we’re likely to see in digital healthcare communications in 2012

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