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National Medical Readership Survey

- PMLiVE

The hitchhiker’s guide to the millennial healthcare professional

Originally written in the late 1970s, Douglas Adams’ well-loved sci-fi masterpiece, The Hitchhiker’s Guide To The Galaxy, tells the story of Arthur Dent as he flees Earth shortly before it’s...

- PMLiVE

The future of meetings

Virtual meetings for HCPs

- PMLiVE

Celgene creates art gallery to highlight impact of psoriasis

Life's an Itch gallery will be used at meetings and medical conferences

- PMLiVE

SEO for the healthcare industry

Gaining online visibility in any disease area remains a challenge for marketers

- PMLiVE

IMS Health to merge with Quintiles

Will create pharma services firm worth almost $18bn

It’s a digital hat trick for Pegasus as it scoops GOLD and two SILVERS at the PM Society Digital Awards 2016

Pegasus received three top accolades at the PM Society Digital Media Awards 2016, including gold for the highly acclaimed Craft: Best Innovation award with Biogen’s MS Explorer, and two silvers...

Inizio

Is it possible to change behaviour virtually?

Changing behaviour requires a combination of science and art. As technology evolves, so does the breadth of mechanisms (the ‘art’) through which we can deliver science-based, behaviour-change interventions. As the...

- PMLiVE

Stories that can save lives

“Sometimes reality is too complex. Stories give it form.”

The doctor will see you now?

Access to healthcare and European variation

Boehringer to target COPD adherence

Partners with Propeller Health on digital health deal

AstraZeneca AZ

AstraZeneca launches diabetes lifestyle campaign

Aims to support people with type 2 diabetes in becoming more active

- PMLiVE

Delivering digital value

Improving outcomes, the digital responsibility

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