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- PMLiVE

National Medical Readership Survey

- PMLiVE

Who don’t need no education?

It’s time pharma rebelled against its own risk-averse traditions

- PMLiVE

Measurement: It’s time to get with the real world

We’ve known for years how important it is to exercise, to manage the amount of calories we eat and to sleep well. Over the last five years, we have been...

- PMLiVE

Paging Dr Millennial

How do millennial doctors compare to previous generations of doctors?

- PMLiVE

Virtual reality

How gaming apps are being used in healthcare to improve patient adherence and quality of life

- PMLiVE

IBM adds to healthcare capabilities with Truven buy

Strikes $2.6bn deal for US healthcare analytics firm

- PMLiVE

A five-step plan for patient-centred digital communications

Every functional area should be able to interact with patients

- PMLiVE

Reflections on marketing excellence

Looking back over 20 years of change in pharma marketing

- PMLiVE

Changing the game in multichannel marketing

Blowing the whistle on pharma’s road to the new normal

- PMLiVE

Printable pharma

On-demand drug printing could tackle a major issue in pharma

Why are doctors frustrated with the digitalisation of healthcare?

In this article, Customer Experience Consultant Anna Tamasi from Blue Latitude Health highlights the most common usability and user experience implications that the digitalisation of healthcare poses on doctors professional...

Blue Latitude Health

- PMLiVE

Challenging perceptions

Alvaro Herreros on the ADHD landscape

- PMLiVE

Communicating health messages

How studies are presented often determines whether they resonate

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