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Ogilvy & Mather

Getting the most out of your agency – a guide to developing a dynamic and rewarding relationship with your agency partner

A high proportion of pharma and biotech marketing budget is spent on medical communications agencies. In fact, over the years the size of this service industry has grown enormously and is...

Porterhouse Medical Group

- PMLiVE

Transforming B2B healthcare marketing

Why marketers should be creating engaging content in the B2B healthcare sector

Bring some #LucidLife to your medical education programmes

Meet Madeleine, an Account Director.Madeleine understands the importance of improving patient outcomes and has played a pivotal part in developing many of our award-winning behaviour-change programmes.Our people are our biggest...

Lucid Group Communications Limited

- PMLiVE

The potential of programmatic

Consumers desire messages which are personalised and relevant to their needs

- PMLiVE

Lucid Group gains further momentum with launch of new Strategic Consultancy

Lucid Group has made an exciting company expansion with the launch of the new Lucid Strategic Consultancy and the appointment of Duncan Ferguson as MD.Duncan Ferguson is highly qualified for...

Lucid Group Communications Limited

- PMLiVE

Lighting the way

How the UK’s Accelerated Access Review aims to guide medical innovations to their destination

- PMLiVE

Lions Health announces jury presidents

McCann's June Laffey and Serviceplan Health & Life's Mike Rogers to lead

- PMLiVE

New healthcare comms agency launched in UK

Skin and Blister co-founded by Fiona Edwards and Katie Langdon

- PMLiVE

WPP launches specialist healthcare firm

Ogilvy CommonHealth Worldwide, S&H, ghg and CMI form new unit

- PMLiVE

Danone looks at the science behind parental love

'What is love?' campaign is part of its ongoing 'Mum meets Science' platform

- PMLiVE

Intouch Solutions and Healthware International launch joint venture

Intouch Solutions International will be run from London by Ariel Salmang

- PMLiVE

Global standard for medical writing outlined

International writers' associations aim to strengthen and share best practice

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