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- PMLiVE

Ogilvy & Mather

Fiona’s #LucidLife

Meet Fiona, a medical writer.She told us what she wanted, and we did the rest.We believe that medical writers are like gold dust; so when we find talent, we do...

Lucid Group Communications Limited

Dispensing with the past

The pharma boards of the future

- PMLiVE

Why culture is too often the missing link in patient-centricity

Looking at the role culture plays in shaping attitudes and behaviour in healthcare

- PMLiVE

The Book of Boredom

Integrated communications might sound boring but it's a cause well worth believing in

- PMLiVE

The Global Awards 2016 finalists announced

GSW Worldwide’s virtual reality epilepsy campaign among the 145 shortlisted entries

- PMLiVE

Turning healthcare on its head

Efforts to deliver patient-centric care are turning healthcare communications on its head

- PMLiVE

Better by design

With patients at its heart, solution design can truly drive change in healthcare

- PMLiVE

UK to cut wait to innovative treatments by four years

Proposals in the Accelerated Access Review aim to speed up access to innovation

- PMLiVE

The Prime Medical Group rebrands as Prime Global

Moves to highlight healthcare communications group’s international status

- PMLiVE

Overriding the main frame

Leveraging behavioural biases to our advantage

- PMLiVE

Pharma ‘could do better’ on social media engagement

Industry is comfortable with the tech but has work to do on its approach

- PMLiVE

Pharma Perspectives: The agency selection process (part 2)

AstraZeneca's Samuel Hollis on the evolution of the agency selection process

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