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- PMLiVE

Ogilvy

- PMLiVE

Look who’s talking (2.0): How technology is shaping healthcare communications

Despite rhetoric to the contrary, the healthcare conversation has not changed - it’s only just started. Is technology helping to shift the dynamics of healthcare communications?

PatientsLikeMe launches clinical trial search tool for patients

Online community wants to match patients to suitable studies

- PMLiVE

Novartis turns from social networking to apps for trial recruitment

Launches iPhone and Android cancer trial app in the US

- PMLiVE

Ogilvy Brussels names new associate director

Barbara Malengreaux will lead the consumer and health practice

- PMLiVE

Boehringer partners with PatientsLikeMe on rare disease community

Collaborates with the online patient community on idiopathic pulmonary fibrosis

Social media crisis management in healthcare

In a guest blog Uri Goren outlines a crisis toolkit for pharma

- PMLiVE

Social innovation in pharma

The use of social media by pharma beyond Facebook and Twitter

- PMLiVE

Technology trends facing pharma in 2013

Context-based services and social media are among the major technology trends pharma will need to embrace in 2013

- PMLiVE

MHRA plays catch up with pharma on Twitter

UK regulator launches corporate account on the social network

Guidance published encouraging NHS to adopt social media

Social media is central to the effectiveness of the NHS, says NHS Employers organisation.

European adoption of physician-only social networks growing

UK showed clear lead in use last year, according to Manhattan Research

- PMLiVE

Creation Healthcare claims social media monitoring first

New Creation Pinpoint service allows pharma to monitor public HCP conversations

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