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- PMLiVE

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2018 by Darwin

Our industry’s evolution can’t be predicted, but it can be foreseen

International digital pharma marketing: 10 common problems

Your digital marketing challenges are probably shared by peers in other departments and companies. The good news is that such problems often have simple solutions, or can be avoided completely...

Anthill Agency

Digital pharma marketing: 5 ways to avoid localisation problems

Localisation of digital materials isn’t difficult but it can go wrong. Here’s how to keep everything on track.

Anthill Agency

Digital marketing: how to build internal support

Many problems with digital communications can be traced back to internal communications. Here’s how to get the support your need.

Anthill Agency

Digital Pharma Advances: Meet us in London

Meet us in London at The Digital Pharma Advances Conference, January 30th, where Anthill will be presenting on the topic of digital transformation.

Anthill Agency

Shionogi aims for digital transformation

Signs up with Accenture for seven-year work programme

Are you providing the kind of content that affiliates want? 5 questions to answer.

To ensure that your content gets used by local markets and has a real impact, consider these questions when commissioning core materials.

Anthill Agency

- PMLiVE

Adopting a creative IP approach towards biotech clusters

Why big pharma paradigm needs to change

How to provide affiliate-friendly content

To ensure that your core content gets used by affiliates, empowerment is key. Here are two simple strategies to achieve it.

Anthill Agency

Marketing excellence starts with benchmarking

Uncovering marketing strengths and weaknesses

The kind of data that affiliates want

The right kind of data builds affiliate support for international digital marketing.

Anthill Agency

- PMLiVE

Pharma is ‘getting lower returns on R&D’

And Deloitte says the number of drugs in late-stage trials tumbled by 16%

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