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- PMLiVE

patient communication

- PMLiVE

Are reverse auctions the best way to procure marketing services?

Managing Director Martin Brass discusses what a reverse auction is, and whether it truly is a good way for healthcare companies to drive efficiencies when procuring marketing services.

Blue Latitude Health

- PMLiVE

Transformational technology

Big data, the cloud and the value of insights

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Fair to medalling

Generally competent at strategic planning, how can pharma transition from acceptable to exceptional to deliver gold standard performances?

- PMLiVE

Choosing destiny

As our market transforms, firms must choose their new business model carefully

- PMLiVE

Consilium Strategic Communications wins Vectura account

Will advise on financial and corporate PR following SkyePharma merger

- PMLiVE

Adult learning theory

Practical benefits for optimum patient outcomes

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ROAD Comms wins antimicrobial resistance account

Selected by GAMA Healthcare to create infection control campaign

- PMLiVE

Combatting EU drug shortages

New guidelines to be issued after EMA report

Tenth Lucid Academy module delivered – nurturing talent and driving excellence

Celebrating the success of the Lucid Academy

Lucid Group Communications Limited

- PMLiVE

Who’s listening? Why a tailored approach to education improves outcomes

In an increasingly resource-constrained environment with a growing need to show measurable impact in patient outcomes, medical education needs to smarten up. A blanket approach is no longer enough: we...

Targeting’s Book of the Dead

Companies often carry harmful old genes in their DNA

- PMLiVE

NHS promotes person-centred care in new dementia film

Highlights the importance of enabling people to live well with the condition

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