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patient power

European venture funding for the life science sector

Trends in healthcare

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Effective sales performance

The role of targeting

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Revolutionising how healthcare is delivered

The big technology shift sweeping the global connection of healthcare

Nobody knew healthcare was so complicated

short term and long term solutions

The great schism

Technological advances in our industry are about to exacerbate societal inequality

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The cultural construction of illness

Why understanding this concept is  essential for pharmaceutical marketers

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Patient disengagement

Understanding the why

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The patient’s world is ‘messy’

And therein lies the value for pharma

Health Literacy Explained

Hear from Dr Elizabeth Walder, author of a series of patient-focused e-books in plain english and why health literacy is so important.

Cuttsy + Cuttsy

Price matters

But so does innovation

patient engagement wheel

So how do you really engage with patients?

The most valuable insights from patient engagement are the most unexpected ones. Simple things, which may seem unimportant to you, may be the key to making patients’ lives easier and...

Cuttsy + Cuttsy

- PMLiVE

After failing to repeal Obamacare, Trump tries another tack

US president signs executive order encouraging cheaper policies with fewer benefits

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