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- PMLiVE

Patients Who

- PMLiVE

MSD updates Univadis, adds apps

New UK version of its HCP website will allow users to personalise the portal

- PMLiVE

Pfizer launches online home delivery service for Viagra

Partners with CVS/pharmacy on e-commerce initiative

- PMLiVE

Bobby Moore Fund and Cancer Research UK launch gender-specific outdoor advertising campaign

‘Make Bobby Proud’ campaign identifies male gender passers-by

- PMLiVE

Online social gaming campaign takes aim at cancer

EPAAC's I'm a Fan of Life initiative focuses on cancer prevention

Pharma digital spending up 40 per cent

But overall marketing investments saw no increase in 2012

- PMLiVE

Accenture report captures industry’s multichannel priorities

New survey suggests US sales and marketing executives already revamping structure and delivery models

- PMLiVE

Pharma companies partner with Japanese government

GHIT Fund will support development of medicines for infectious diseases in developing countries

New clinical trial search engine launches

MyClinicalTrialLocator.com follows similar service from PatientsLikeMe

- PMLiVE

ACC and Boehringer develop CME programme in China

Will focus on stroke prevention in atrial fibrillation

EU funds ‘human brain’ computing project

Project could ultimately help develop personalised neurological treatments

IBM Watson makes its clinical decision support debut

Supercomputer-powered tool could be a breakthrough in evidence-based medicine

- PMLiVE

Sanofi launches voice-guided epinephrine auto-injector in US

Auvi-Q extends pharma company's interests in innovative devices

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