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Peter Impey

Boehringer launches Syrum – pharma’s ‘first social game’

Facebook game gets public beta launch in Europe, global launch planned for 2013

- PMLiVE

Hanover wins UCB pitch

The agency aims to raise the profile of the biopharma company

Pfizer forms branded generics sales alliance in China

Forms joint venture with local company Hisun

- PMLiVE

European doctor communities forge closer ties

iVrach, Mediquality and Doktor Sitesi join Networks in Health

- PMLiVE

FDA clears Sanofi’s oral MS drug Aubagio

Will compete with Novartis’ Gilenya

Merck’s new insomnia drug clears phase III trial

Novel method of treatment offers fewer side effects

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European vaccines market set to double by 2018

“Huge growth potential” in areas of unmet medical need say Frost & Sullivan

- PMLiVE

GSK’s Dr Brett Haumann takes up chief medical officer role at Circassia

Joins as UK biopharma prepares to move lead technology ToleroMune into phase III

- PMLiVE

EMA’s Stella Blackburn appointed president of International Society for Pharmacoepidemiology

Will continue as Agency’s risk management development and scientific lead

- PMLiVE

Embracing the new paradigm in pharma market access

Pharma needs to change its image from being drug producers to healthcare provider partners

Ogilvy CommonHealth Worldwide reels in company’s healthcare PR practice

Kate Cronin will lead the PR team’s merge into Ogilvy CommonHealth Worldwide

Cell Therapeutics launches lymphoma drug Pixuvri in Europe

Will initially be available in Sweden, Denmark and Finland

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