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- PMLiVE

Publicis Life Brands Resolute

New talent blooms at Lucid Group

Spring has most definitely sprung at Lucid Group as they welcome three new employees to their team. Laura Cunliffe joins as a Senior Account Manager at Leading Edge and will...

Lucid Group Communications Limited

- PMLiVE

Medical affairs – the time for change is now

The function is uniquely placed to help pharma overcome today’s most pressing healthcare challenges

- PMLiVE

The future of meetings

Virtual meetings for HCPs

- PMLiVE

SEO for the healthcare industry

Gaining online visibility in any disease area remains a challenge for marketers

- PMLiVE

Business as usual

MHRA explains that its emphasis will remain firmly on vetting when it comes to pharma advertising

Publicis

Langland opens New York office

Marks the UK health advertising agency's first over-seas venture

Is it possible to change behaviour virtually?

Changing behaviour requires a combination of science and art. As technology evolves, so does the breadth of mechanisms (the ‘art’) through which we can deliver science-based, behaviour-change interventions. As the...

- PMLiVE

Stories that can save lives

“Sometimes reality is too complex. Stories give it form.”

- PMLiVE

Science doesn’t sell

Healthcare communications aren’t lacking in clinical data - what they need is a dose of advertising ideals

Syneos Health®

- PMLiVE

Science doesn’t sell

Healthcare communications aren’t lacking in clinical data - what they need is a dose of advertising ideals

- PMLiVE

Concentric Health Experience eyes European expansion

Appoints Peter Carr and Arron O’Hare as part of regional expansion plans

Why health psychology should inform pharma strategy

In the March 2016 edition of PME, Ella Nuttall (Health Psychology Specialist at Lucid Group) discusses why pharma should look to health psychology and adopt a behaviour-change strategy to inform...

Lucid Group Communications Limited

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