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Bupa swipes Shire’s SVP of global commercial operations

Theresa Heggie joins as chief strategy and marketing officer

Leo Pharma calls in Waggener Edstrom

Agency will drive awareness of the pharma company’s anticoagulant in the German market

Blog the brand builder

This report looks into current practice in B2B marketing communications, the importance of online reputation, and the opportunities offered by social media. It confirms the move online and suggests that...

Say Communications

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WHO warns of medicines shortage in Syria

Conflict affecting production and import of essential drugs

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UK biotech gains further £47.2m from Biomedical Catalyst funding

Programme aims to help bridge the 'valley of death' funding gap

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AbbVie sues EMA to block Humira data release

Pharma company seeks injunction following FOI requests for raw data

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Ironwood appoints Edward Owens to board

He brings experience as portfolio manager of Vanguard Health Care Fund

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Pfizer drops hepatitis C candidate filibuvir

Compound was lagging behind investigational drugs from Gilead and AbbVie

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The reed that bends: pharma needs to adapt to cultural sensitivities

Is pharma’s increasing focus on emerging markets driving the need for a new approach to publication planning? Success depends upon adapting to cultural sensitivities

Advertising Association slams recent NGO healthcare lobbying

Chief executive Lefroy questions tactics of public health advocates

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GSK submits albiglutide for European approval

If approved the diabetes drug will be launched as Eperzan

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Former Amgen R&D head Perlmutter to lead research at Merck & Co

Returns to US pharma firm after more than a decade away

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