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Spectrum Pharmaceuticals supports Fusilev with digital marketing campaign

Campaign for cancer drug includes a new website, HCP education tools and resources, and live programmes

- PMLiVE

Tradjenta diabetes uses expanded in US

Lilly-Boehringer diabetes drug available as add-on to insulin therapy

- PMLiVE

Takeda set for US sales slump as generic Actos arrives

Mylan, Ranbaxy and Teva to launch cut-price versions of diabetes drug

Novartis reaffirms commitment to UK respiratory research site

Will slim down and redevelop Horsham facility

- PMLiVE

Sanofi launches insulin Q&A YouTube channel

Diabetes social media initiative will see pharma company answer patient queries

- PMLiVE

Antibody-drug conjugates on the up in cancer

Mylotarg served as a lesson of the pitfalls of ADCs: two years after it was pulled from the market some of the ADCs now in development will emerge as blockbusters

- PMLiVE

Reynolds-MacKenzie makes senior appointments

Nita Ares and Jennifer Garratt join, while Monica Small is promoted

- PMLiVE

Empowering the intranet

Assessing your intranet portal and whether it’s actually working

- PMLiVE

Reynolds-MacKenzie bolsters its leadership team

Nita Ares and Jennifer Garratt join, while Monica Small is promoted

- PMLiVE

Pharma’s iPad love affair continues

Number of US doctors who have seen a sales rep with an iPad doubles

- PMLiVE

Watson sues FDA over generic Actos ruling

Follows regulator's decision not to grant shared exclusivity for a version of Takeda and Lilly's big-selling diabetes drug

- PMLiVE

Roche’s Perjeta gets green light in Switzerland

Personalised cancer drug wins first European approval

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