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Mining for results

How one tech firm is working with Big Data

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The reality of real-world evidence

Despite a slow uptake of RWE, there is an increasing trend in the use of healthcare system data to inform clinical practice

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The digital race: Eight ways to get up-to-speed

The festive season is over, so why does analysis of pharma’s digital progress feel like a Christmas repeat of Groundhog Day? Here are eight ideas to stop next year feeling like...

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Real-world evidence

Companies are now recruiting high-level executives to lead well-resourced RWE teams as industry looks to reshape the future

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Merck forges cancer-focused big data alliance with Palantir

Plans to develop a collaborative analytics platform to accelerate research and improve outcomes

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Don’t you forget about me

Are we neglecting the needs of those on the fringes of digital?

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2017 Trends in healthcare – how advances in technology are influencing the expert-patient relationship

In the 2017 trends edition of Perspective magazine, we explore how advances in technology are influencing the future of the expert-patient relationship and the role healthcare businesses can take in...

Blue Latitude Health

Key accounts – origins, responsibilities and differences

Good key account managers will know more about their account status than their customers do

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What’s on the horizon?

The evolving role of the healthcare expert.

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Digital home care platform launched in the UK

The Vida service matches carers with clients to bridge home care gaps

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QuintilesIMS launches European oncology data-gathering initiative

Will collaborate with Bristol-Myers Squibb, Lilly, Merck KGaA and Pfizer

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Pharma struggling to make multichannel data work

New survey finds firms are hampered by lack of access to real-time data

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