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social media

- PMLiVE

Terrence Higgins Trust pushes for HPV vaccine for men

Charity speaks out to coincide with European Immunisation Week

- PMLiVE

Pharma growing its use of social media – report

New data also highlights who leads the way in integrated social media marketing

- PMLiVE

Listen? Do you want to know a secret?

Social media listening is currently trending, but is it ‘hear’ to stay for pharma?

Don’t use the ‘SM’ words!

'Social media' should be avoided - unless you want seasoned industry types to start heading for the hills

- PMLiVE

Pfizer collaborates with vloggers on YouTube smoking cessation campaign

Will work with film makers such as Dan Bull, Steven Bridges and Cherry Wallis

- PMLiVE

Leo Pharma sets out its social media principles

Also expands its use of Twitter with two newaccounts

- PMLiVE

Pfizer buys majority stake in Redvax

Will see the US pharma company gain access to early stage vaccine projects

- PMLiVE

Mind names YouTube star as first digital ambassador

Zoella launches #DontPanicButton campaign to raise awareness of anxiety

- PMLiVE

Novartis brings creative malaria campaign to Pinterest

Invites users to create their own mosquito-killing story

Monitoring the social media activity of HCPs

Do your research when planning a digital engagement strategy

- PMLiVE

Guidance is no barrier to engaging on Twitter

Five simple, compliant tactics for European pharma marketers to consider

A drug bottle with a 'like' option on the label

Facebook: mobile is not a technology, it’s a consumer behaviour

Social network gives pharma marketers attending ThinkDigital some tips

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