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Souvenaid

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Lilly’s stomach cancer drug cleared by FDA

Cyramza is tipped to reach blockbuster status depending on approvals

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Number of healthcare professionals on Twitter tops 75,000

Doctors, nurses, pharmacists and consultants posting more than 152,000 tweets a day

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Spectrum appoints Dr Dalna Harvey as regulatory project manager

She brings experience gained at firms such as Parexel, Chiron and Wyeth

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Sex is a good trick

But pharma companies - and payers - should stop incestuous ‘best practice’ behaviours and look for new ways of comparing options

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GSK corruption claims extend to Jordan and Lebanon

Follows bribery allegations in Poland, China and Iraq

- PMLiVE

Reckitt Benckiser may spin out pharma division

Moves to focus on consumer health and household goods

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Boehringer lines up biosimilars of major drugs

Prospects include copies of Humira, Avastin and MabThera

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Ogilvy HealthPR appoints social media manager

Rebecca Canvin joins from Brandcast Media/ Health

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Unicheck recognised for innovation

Wins a Red Herring Top 100 Europe Award for anti-counterfeiting platform

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Genzyme backs first International Pompe Day

Raises awareness of rare neuromuscular disease

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Integrating multichannel marketing

External forces are driving the need for pharma to use a greater variety of channels to reach customers

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Tuberculosis: treatment and prevention

One of the most significant global diseases, effective new TB therapies are sorely needed

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