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Onyx Health appoints Dean Forbes

He moves from Pharma Nord

- PMLiVE

Pfizer’s bid for Hospira could lead to break-up

Questions posed whether $15bn bid will be profitable for the firm

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11 London communications agency launches

Led by Grey’s Matthew Hunt and Magnetic’s Stephen Buckley

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AZ adds to respiratory portfolio with Actavis drugs

Follows deal to acquire Almirall’s franchise in asthma and COPD

- PMLiVE

Hamburg to resign as FDA commissioner

She has held the role for nearly six years

The storytelling method that works for e-detailing

You hear so much spoken about storytelling in digital communication that it’s easy to be skeptical. After all what exactly does it mean? And how – precisely – do you...

Anthill Agency

- PMLiVE

Porter Novelli names head of global consumer practice

Return to agency for Christine Cea

How the focus on patient outcomes has allowed FMCG to enter into healthcare market

Associate Consultant Mette Drabæk talks about how the increase in ability to measure real-world patient outcomes has strengthened the position of the payer when negotiating reimbursement contracts with pharma companies.

Blue Latitude Health

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AZ and University of Texas to collaborate on cancer research

Studies will aim to improve patient outcomes

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Monica Seles to front Shire’s binge eating disorder campaign

Tennis star experienced condition at height of her success

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GSK hints at more restructuring following income drop

Company experiences a tough 2014 with Advair competition and China bribery scandal

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Merck’s hep C drug no longer a ‘breakthrough’

FDA rescinds designation for grazoprevir/elbasvir due to approval of other treatments

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