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The evolving landscape of medical education, part four

Knowing the different types of learners will help you develop a more comprehensive education programme

Ogilvy APAC injects new creativity into its healthcare comms

Agency appoint BBDO’s Pete Smith as regional innovation and creative director

UK homecare growth faces potential challenge from HCP resistance

More effort needed to explain benefits to medical staff in hospitals, NCHA conference told

AZ’s MedImmune partners with global cancer institutes

Will research combinations of immunotherapies

- PMLiVE

Janssen unveils €30,000 prize fund for health tech innovation

Will look for 'transformational ideas' in homecare, adherence and personal health management

Novartis building

Gilenya cuts early relapse, brain loss in MS patients

Boosts prospects for oral drug as competitors emerge

Pharma must ’embrace the new reality’ and meet payers’ needs

This means capturing better health economic data during product development, says Takeda's Trevor Smith

- PMLiVE

NICE stroke guidance boost for Boehringer’s Actilyse

Institute changes guidance on alteplase use

- PMLiVE

MHRA appoints Michael Rhodes as medical director of devices

He will take over from Dr Susanne Ludgate, who is retiring in December

- PMLiVE

Knowledge is power

The value of an educational approach in achieving clinical engagement with pharma marketing campaigns

- PMLiVE

Lilly, Roche drugs selected for Alzheimer’s prevention study

Large-scale study will involve Roche's gantenerumab and Lilly's solanezumab

- PMLiVE

Healthcare is long overdue for a digital revolution, says Doximity

US social network for doctors reaches 100,000 members

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