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Top 100 Creative Companies

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The commoditisation of healthcare is a flawed proposition

- PMLiVE

Further changes at Langland

Kate Spencer becomes managing partner and Andrew Spurgeon becomes executive creative director

- PMLiVE

Bald cartoon characters show support for cancer

Ogilvy campaign for hospital in Brazil uses versions of Snoopy, Hello Kitty and more with shaved heads

- PMLiVE

Unravelling the complex patient journey: can it be done?

Despite the vast progress in treatments delivered by Pharma, across multiple therapeutic areas, suboptimal patient outcomes in the real world setting remains a major concern for all stakeholders. Payers and...

- PMLiVE

Creating a big impact with data in sales

Making better use of data offers companies a number of ways of adding value to their activities

- PMLiVE

Pfizer confirms interest in AstraZeneca megamerger

Says it has twice tried to engage in merger talks with big pharma rival

- PMLiVE

Bayer’s Nexavar recommended for thyroid cancer in EU

CHMP backs extra indication for cancer drug

- PMLiVE

Mylan raises offer for Meda to $9bn

US generics looks to increases broaden portfolio with Swedish firm

- PMLiVE

MHRA appoints director of licensing

Siu Ping Lam assumes role on permanent basis

- PMLiVE

GSK’s Mekinist on course for EU melanoma approval

Only new medicine recommended in latest CHMP opinions

- PMLiVE

Soriot flies independence flag for AZ

CEO downplays rumours of merger with Pfizer

Biogen Idec building

Quintiles signs strategic-level deal with Biogen Idec

Will work together on improving research efficiency

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