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UAE

Nestlé begins mHealth trial

Launches trials in healthly ageing research programme

Boehringer to target COPD adherence

Partners with Propeller Health on digital health deal

AstraZeneca AZ

AstraZeneca launches diabetes lifestyle campaign

Aims to support people with type 2 diabetes in becoming more active

- PMLiVE

Delivering digital value

Improving outcomes, the digital responsibility

- PMLiVE

Better insights come from better evidence

With the current data overload, it is critical that marketers have data literacy

- PMLiVE

Using social data to see patients more clearly

A new dawn is approaching in healthcare and drug safety

- PMLiVE

Guiding decisions

How the ever-changing face of market research continues to impact the healthcare industry

- PMLiVE

A better direction

Could behavioural science be the key to improving patient outcomes?

- PMLiVE

Measurement: It’s time to get with the real world

We’ve known for years how important it is to exercise, to manage the amount of calories we eat and to sleep well. Over the last five years, we have been...

- PMLiVE

Paging Dr Millennial

How do millennial doctors compare to previous generations of doctors?

- PMLiVE

US precision medicine push gathers momentum

Hopes to ‘revolutionise’ medicines through creation of shared healthcare databases

- PMLiVE

Pharma forms Parkinson’s disease trials consortium

Hopes to make clinical trials “smarter” through sharing of past PD trial data

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