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Valentines

Using service design to improve patients’ quality of life

Customer Experience Consultant Eimear Power talks through the process of developing Orello, a service for metastatic prostate cancer patients and their loved ones, in collaboration with Janssen.

Blue Latitude Health

Empowering nurses to transform patient care

As Sustainability and Transformation Plans (STPs) turn to action across England, Page & Page’s Communications Director Cori Hollenbach explores whether healthcare companies are considering the influence nurses can have on...

Page & Page and Partners

Understanding personas for healthcare

In this article, Head of Insight Martine Leroy tackles the persona. Here, she breaks down for us what a persona is in the context of customer-centric design, and addresses some...

Blue Latitude Health

12 Connected Health

Seizing the opportunities in a new era of care

Havas Lynx

How do you solve a problem like non-adherence? Part 2

Following her previous piece on patient medical non-adherence, Head of Customer Experience Elisa del Galdo takes a look at the different patient personas that emerge during the diagnosis and treatment...

Blue Latitude Health

How to prepare and execute a multichannel campaign

You may be familiar with digital marketing, however Multichannel Marketing is quite different.

Blue Latitude Health

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