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VJOncology

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European CTR implementation advances ethical assessment of clinical trials

Assessment process is being integrated into national laws

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Not dying of ignorance – 30 years on

Behavioural changes with HIV and AIDS

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Market dynamics, marketing and analytics

Ways to ensure that we know our market better than our competitors and use that knowledge to our advantage

Don’t sweat the small stuff

Achieving sustainable resilience

Bristol-Myers Squibb (BMS) building

BMS boosts immuno-oncology with $2.3bn IFM buy

Boston-based group will operate as a subsidiary of BMS

A man walks into a surgery: The role of storytelling in pharma marketing

Communicating through stories can make your brand messages more meaningful, memorable and persuasive

Life Healthcare Communications

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Teva to cut 7000 jobs, close 15 manufacturing sites

Missed second-quarter sales expectations prompt the cutbacks

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How to keep your name development on schedule after the recent EMA NRG announcement

Three key action points

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Tonic Life Communications strengthens leadership team

Robyn Ungar joins as senior vice president

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Peter Impey takes the helm of 90TEN’s PR team as managing director

Claire Long is also promoted to director

Embracing the demands of the empowered ‘consumer-savvy’ patient by Ann Generlich

Our access to information, which is now constantly at our fingertips and the explosion of new technologies has shifted the buying power to increasingly ‘consumer-savvy’ patients. These are patients who choose...

Say Communications

The Art of Agile Marketing

The industry knows that it needs become more responsive to its stakeholders. An agile approach – which quickly improves results through a process of rapid market feedback and response –...

Anthill Agency

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