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VJOncology

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EMVO appoints general manager

Andreas Walter brings experience from the EFPIA

Measurement and optimisation for digital marketing success in the pharmaceutical industry

In this article, Jiayi Chen explains why you need a measurement plan for your digital marketing efforts, and the key steps and common issues in developing a measurement framework for...

Blue Latitude Health

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ALK Abelló’s John Tarplee joins Adherium

Becomes business development SVP for Europe

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Brandcast Health expands account management team

Katie Williams, Bart Baranowski, Rosaria Alexandre and Pia Melichar join

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Company culture?

Be you. You’re perfect.

AstraZeneca AZ

AstraZeneca launches diabetes lifestyle campaign

Aims to support people with type 2 diabetes in becoming more active

Bristol-Myers Squibb (BMS) building

BMS’ Opdivo gets two new indications in Europe

Receives green light as lung and kidney cancer immunotherapy

Shire Basingstoke

Shire says Baxalta merger on track despite US tax clampdown

After Pfizer/Allergan deal falls apart company says its combination will still go ahead

EU flag

Boehringer’s Giotrif wins new NSCLC licence in Europe

Can now be marketed for advanced squamous cell carcinoma of the lung

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TxCell appoints global scientific advisory board

Prof Zelig Eshar, Prof Chiara Bonini and Dr Bernard Malissen join

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Red Door Unlimited promotes Andrew Thomas

He takes up the role of deputy managing director

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US tax changes claim Pfizer scalp as Allergan deal abandoned

Firm walks away from record-breaking $160bn merger after planned inversion rule changes released

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