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Year in review

- PMLiVE

Adding value in emerging markets

What benefit do branded generics bring to patients around the world?

- PMLiVE

Effective sales performance

The role of targeting

- PMLiVE

Pharma’s coral reef

Who competes with whom has changed, which means how to compete must change too

- PMLiVE

Revolutionising how healthcare is delivered

The big technology shift sweeping the global connection of healthcare

Nobody knew healthcare was so complicated

short term and long term solutions

The great schism

Technological advances in our industry are about to exacerbate societal inequality

- PMLiVE

So, you think you can multitask?

Sparking change in pharma

- PMLiVE

The cultural construction of illness

Why understanding this concept is  essential for pharmaceutical marketers

- PMLiVE

Boosting pharma’s metabolic rate

How using more diversity at the top can speed-up change

- PMLiVE

Change in the pharma industry is inevitable

But successul change isn't

- PMLiVE

Patient disengagement

Understanding the why

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