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Year in review

- PMLiVE

Live boulder, live louder

With the demise of Pepsi’s latest commercial shining a global  light on creativity, how can creative go from canned to Cannes -  and does it really matter anyway?

- PMLiVE

Huntsworth acquires The Creative Engagement agencies

The healthcare group adds WRG, The Moment and Just Communicate to its roster

- PMLiVE

The Owen Group launches healthcare agency

New firm Owen's services will include marketing, branding, events and strategy,

‘Trust me, I’m from the pharmaceutical industry?’

As UK firms prepare to publish their HCP payments, are numbers alone enough to improve trust in the industry?

- PMLiVE

Your doctor has no time to see you now

Changing the way HCPs connect with each other to positively impact the fraying patient-doctor relationship

Loss aversion

Healthcare's most important behavioural lesson

- PMLiVE

Massive uncertainty is the new norm

How to make it work for your company

- PMLiVE

Mobile health and patient outcomes

Putting the humanity back into patient care

- PMLiVE

Europe delays EMA relocation decision

Will resolve the issue in November, one month later than expected

Using insights to effect behaviour change

The days when medical communication simply aimed to raise awareness of clinical challenges are well and truly over. In recent years, we have seen a clear shift towards changing physicians’...

Lucid Group Communications Limited

- PMLiVE

Are healthcare companies delivering great customer experience?

The barriers in improving customer experience in pharma

- PMLiVE

Healthcare Heroes

The people behind the curtain

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