A popular probable measure of distribution. On a graph, this follows a bell shape around the mean, with a higher number of figures close to this result and lower levels near the extremities of the graph.
See also:
Distribution
Product pipeline
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Normal distribution
Related terms
Randomisation, Key success factor (KSF), Free market economy, Trial endpoint, Health economics, Non-profit marketing, Managed care, Peer review, European Association of Communications Agencies (EACA), e-Marketing, Marketing decision support system (MDSS), Point-of-purchase displays, Business plan, Day-after recall, Marketing objectives,