A group activity/method of problem solving, which allows people to generate ideas and concepts, raise questions and pose solutions. The best ideas rarely come from only one mind and this approach allows pooling of the collective talent of the team
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Brainstorm
Related terms
Association of the British Pharmaceutical Industry (ABPI), Latent demand, Counterfeiting, Exclusive, Contraindication, European Union (EU), External analysis, Competitor analysis, e-Detailing, Output evaluation, Blanket coverage, Commissioning (health), Gross Domestic Product (GDP), Marketing decision support system (MDSS), Concept development and testing,