- PMLiVE

Social media – part of the routine

The necessity of a social media engagement strategy for pharma companies

Clinical study potential for electronic health records

But red tape still needs to be reduced if trials are to be simplified

- PMLiVE

Novartis buys rights to Google’s ‘smart lens’ technology

Pharma company's eye unit Alcon will focus on uses in diabetes and presbyopia

- PMLiVE

M3 unveils messaging service for doctors

New service will help pharma companies contact doctors via Doctors.net.uk

Samsung incentivises African mHealth project with music

Will also offer discounted handsets and tablets to consumers and health workers

- PMLiVE

Drug apps should be reviewed by pharmacists

EAHP advises that any app linked to the use of medicines must have regulatory oversight to ensure safety

Google: heavy regulation makes healthcare a painful business

But Sergey Brin expects health to increase in importance for the search giant

Boehringer continues award-winning ChatAFib tweet chat

Its next social media discussion follows the programme's Communiqué win

- PMLiVE

Novartis embraces the ‘quantified self’ with TicTrac tie-up

Partners with the personalised analytics firm on a new MS platform

- PMLiVE

Merck & Co extends med ed portal to India

Pharma company makes Univadis accessible to yet more healthcare professionals

- PMLiVE

Comms agencies “intend to do right” by Wikipedia

Ogilvy & Mather, FleishmanHillard, Weber Shandwick and more sign statement on online encyclopaedia

- PMLiVE

Care.Data pilot to be limited to just 100 GP practices

HSCIC admits 'pain' of last 12 months but says health data has transformational potential

Microsoft to back new wave of health startups

Technology giant's venture arm partners with Becton Dickinson on new programme

- PMLiVE

Destination Discovery – Lilly’s answer to Boehringer’s Syrum?

Lilly launches online drug discovery game

AZ expands its mHealth services with new COPD initiative

Partners with Exco InTouch to launch Me&MyCOPD programme