Sales behaviour that can be interpreted by the customer as aggressive or which places undue pressure on the customer.
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Hard sell
Related terms
Decision making unit (DMU), Unstructured question, “P” Medicine, One to one marketing (1:1 marketing), Standard of care, Desired outcomes, Reciprocal links, Learning log, Association of the British Pharmaceutical Industry (ABPI), PEEST, Competitive advantage, Target audience, Audit Bureau of Circulation (ABC), Editor, Marketing consultant,