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A publication normally contains editorial or opinions from the publication on current events. Editorials are generally unsigned and designed to reflect the opinion of the periodical. In the UK, these unsigned columns are known as “leading articles”.
See also:
Editorial
Related terms
Compliance, Inducements, European Association of Communications Agencies (EACA), Prophylaxis, Above the line, Non-comparative, Channel marketing, Mean, Competitive advantage, Newspaper Licensing Agency (NLA), Cost-effectiveness (in media/advertising), Penetration pricing, Merchandising, Infant, Research proposal,
