A procedure where access to a product or service, or reimbursement for a product or service, is determined before the product is supplied or the service is rendere.
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Prior approval
Related terms
National Service Frameworks (NSF), Channel strategy, Inducements, Premium pricing, Lobby firm, Economic evaluation, Brand extension, Intent to treat, Cost-minimisation analysis (CMA), European Association of Communications Agencies (EACA), Response bias, Double-blind trial, Media planning, Tone of the media, Macro environment,