Search and browse hundreds of industry specific terms and phrases or suggest your own terms and definitions.
The list of groups and individuals signed up to purchase a publication on a regular basis. Subscribers are customers, members, or contacts who grant permission to a third party to send material via email or print publications to them.
See also:
Readership
Database marketing
Related terms
Random samplings, Loaded question, Life cycle (product), Entrepreneur, Open observation, Health Maintenance Organisation (HMO), Effectiveness, Verbatim, Trade allowance, Grey marketing (also called parallel importing), Copyright, Cognitive dissonance, Corporate identity, Lobby, Click tracking,
