Pharmafile Logo

PMRC San Francisco 2017

June 7, 2017 | PMRC, San Francisco, event 

We are delighted to be presenting a paper and exhibiting at the Pharmaceutical Market Research Conference 13-14 June in Bay Area close to our new office in San Francisco.

Representing Research Partnership at the event are Director, Tom Winter, and Research Manager, Will Simpson. They will be presenting the paper ‘Patient Centricity: Keeping Patients at the Forefront’ from 11:15 – 11:55am on Wednesday 14th June. 

Find out more https://www.researchpartnership.com/news/2017/05/pmrc-san-francisco-2017/

This content was provided by Inizio

Company Details

 Latest Content from  Inizio 

Webinar: Prescription Rationale: Physician Research via an iPhone App

This webinar explores the potential of using smartphone Apps as a platform for collecting detailed qualitative insights into physicians' decision rationale at the moment of prescription.

Maximising patient adherence by leveraging the patient/ physician/ pharma relationship

Director Marc Yates looks at the problem of patient compliance - can a better understanding of patient attitudes, needs and behaviours help pharma develop strategies to improve adherence?

Digital research in Asia

Director Marc Yates uses findings from a study conducted in six markets in Asia to explore how digital channels are being utilised by consumers and look at the digital opportunities...

Achieving customer centricity – Using immersion techniques to get closer to the pulse of the customer

Director Marc Yates discusses the importance of being customer-centric in the pharmaceutical industry and how immersion techniques in market research can help develop a better understanding of the customer.

The Mobile Revolution – Using mobile Apps to deliver “in-the-moment” market research to global healthcare

Director John Branston investigates the use of mobile research in order to capture immediate detailed, qualitative insights into prescription rationale at the patient level.