Marketing and sales solutions (MASS) is an independent management consultancy, dedicated to ensuring our clients achieve high performance through strategic brand development and implementation excellence. Focused on the pharmaceutical and health-care industries, our objective is to add straight to your bottom line. MASS has two primary areas of focus: Strategic Consulting and Implementation Excellence.
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Latest Content from PMHub
White Papers and Resources | September 18, 2013 | Inizio
Current statistics around mobile technology reveal that many physicians in Asia are now using smartphones, tablets and other mobile devices to assist them in their daily practices. In China alone,73%...
White Papers and Resources | September 18, 2013 | Inizio
Using real data, this webinar looks at the increasingly popular view that says we need to understand more about the patient and the relationship they have with their physicians in...
White Papers and Resources | September 18, 2013 | Inizio
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White Papers and Resources | September 18, 2013 | Inizio
This webinar explores the potential of using smartphone Apps as a platform for collecting detailed qualitative insights into physicians' decision rationale at the moment of prescription.
White Papers and Resources | September 18, 2013 | Merrill Brink International
The most effective translation and localization strategies align the best people, processes and technology to deliver multilingual content.
White Papers and Resources | September 18, 2013 | Merrill Brink International
Companies in the life sciences industry face a particularly tough set of challenges in bringing products to the global marketplace, not least of which is delivering multilingual content.
White Papers and Resources | July 4, 2013 | Inizio
Director Marc Yates looks at the problem of patient compliance - can a better understanding of patient attitudes, needs and behaviours help pharma develop strategies to improve adherence?
White Papers and Resources | July 4, 2013 | Inizio
Director Marc Yates uses findings from a study conducted in six markets in Asia to explore how digital channels are being utilised by consumers and look at the digital opportunities...
White Papers and Resources | July 4, 2013 | Inizio
Director Marc Yates discusses the importance of being customer-centric in the pharmaceutical industry and how immersion techniques in market research can help develop a better understanding of the customer.
White Papers and Resources | July 4, 2013 | Inizio
Director John Branston investigates the use of mobile research in order to capture immediate detailed, qualitative insights into prescription rationale at the patient level.