Pharmafile Logo

The Future of CME in the Virtual World

May 20, 2025 |  

- PMLiVE

The future of CME is here—and it’s personal, powerful, and primed for impact.

In an era where clinician time is stretched thin, AI and digital innovation are transforming continuing medical education (CME) into something more meaningful: learning that’s relevant, responsive, and ready when HCPs are.

In her latest article for PM360, Christina Hoffman, Chief Strategy Officer at Medscape Education, discusses the vital and evolving role of continuing medical education (CME) in modern healthcare.

As medical knowledge doubles at least every 73 days, clinicians are under extraordinary pressure to stay current—while balancing growing clinical demands, burnout, and limited time for traditional learning. CME is no longer just about fulfilling accreditation requirements—it’s a lifeline for helping healthcare professionals keep pace with scientific breakthroughs, apply new evidence to practice, and deliver better care.

To truly support clinicians today, CME must evolve from static, one-size-fits-all formats into dynamic, personalized learning experiences that are accessible, relevant, and responsive. Christina highlights how digital innovation, behavioral science, and AI are unlocking this transformation—delivering education at the right time, in the right format, to the right learner.

This isn’t just evolution—it’s a necessary revolution in how we educate, engage, and empower the modern clinician.

This is a dynamic era where clinicians can now be liberated to become enthused, even excited, about the potential to experience a learning journey rather than being on the receiving end of one-off information disposals.

So if you’re interested in learning more about the following:

  • Why personalization is the key to unlocking HCP confidence and better outcomes
  • How AI + omnichannel strategies are reshaping the learning experience
  • Why CME must move from episodic to continuous to drive lasting performance improvement

🔗Read the full article: The Future of CME in the Virtual World

This content was provided by Medscape Education

Company Details

 Latest Content from  Medscape Education 

The Most Important Person in the Room—A Look at Patient -Centricity at EHA

Across all of healthcare, a greater focus is being placed on patient centricity in order to improve outcomes and enhance patients’ quality of life. Although patient centricity is necessary in...

Innovation in Education Leads to Positive Outcomes at EAN 2023

The Medscape team recently returned from the 9th Annual Congress of the European Academy of Neurology (EAN) in Budapest, Hungary. Among the various highlights of the congress, the team showcased...

The Lasting Impact of Cytomegalovirus Education 

Education on the signs, symptoms, and potential complications of cytomegalovirus (CMV) is in need of constant development, as this common disease affects nearly 1 in 3 children by age 5...

Medscape Education Publishes the Results of Multinational, Multispecialty Survey of Physicians on Rare Disease Educational Needs

Medscape Education has published the results of a global survey of its kind, assessing the educational needs of physicians on rare diseases. This survey of 978 clinicians worldwide across 16...

Medscape Showcases Outcomes in Austria for EASL Congress

Medscape recently attended the EASL Congress in Austria, where they successfully showcased the outcomes of their Wilson Disease education program. One of their achievements was presenting a poster on "Online...

Medscape is Bringing Outcomes to the #HomeOfNeurology

Budapest, Hungary is set to become Medscape's next destination as they gear up for the highly anticipated 9th Annual Congress of the European Academy of Neurology. As an integral part...

Medscape Education: ACOG 2023 Publication

Medscape Education is making a difference! We are wrapping CMV Awareness Month with a look at the impact of CMV education on OB/GYN learners. Take a look as Medscape Senior...

It’s the Era of Outcomes at ERA 2023

The Medscape team has bid farewell to the beautiful city of Milano, Italy and our European nephrology colleagues. The team was thrilled to meet up with so many ground-breaking clinicians,...

International NASH Day 2023

Shari Dermer, PhD of Medscape Education, hosted Michael Betel, Founder and President of Fatty Liver Alliance, in an engaging conversation around the importance of NASH awareness, diagnosis, and prognosis. Listen...

Shining a Spotlight on Patient Centricity in Frankfurt for EHA

The Medscape Oncology team has made their way back from Frankfurt, Germany after another successful EHA 2023 conference. While at the event, the team interacted with conference attendees at the...