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    • White Papers and Resources

    Please find below the latest White Papers provided by agencies and companies within the healthcare and pharmaceutical industry. These are provided by external comoanies and are not approved of, checked or edited by PMLiVE or PMGroup Worldwide Ltd.

    - PMLiVE

    Rare, But Out There: The art of reaching rare disease patients through understanding human experience

    February 26, 2024 |  White Papers and Resources  |

    Director Helena Wright talks about the importance of understanding the beliefs, emotional drivers and cultural factors that underpin the experience of living with a rare …

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    Brought to you by  Havas Life London 

    - PMLiVE

    The patient voice

    June 26, 2023 |  White Papers and Resources  |

    We believe that listening to people’s lived experiences are vital components of our work.

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    Brought to you by  Havas Life London 

    - PMLiVE

    Rare and Orphan Diseases

    February 23, 2023 |  White Papers and Resources  |

    Why we need authentic and personalised communications in the evolving rare disease space. By Sarah Mikhailov, Managing Director, Brand at Havas Life Medicom

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    Brought to you by  Havas Life London 

    - PMLiVE

    Creating content to trigger behaviour change

    July 14, 2022 |  White Papers and Resources  |

    As part of the development of content and communication strategies in healthcare, we mine for insights into audience behaviours – identifying what HCPs or patients …

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    Brought to you by  Havas Life London 

    2020 – a year to remember or forget?

    January 18, 2021 |  White Papers and Resources  |

    2020 and the Covid pandemic brought immense challenges, and the need for change felt like it happened overnight. What have we learned and what does …

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    Brought to you by  Havas Life London 

    Andrew Smith

    Crisis? No problem!

    September 24, 2020 |  White Papers and Resources  |

    Issues planning & management for pharma spokespeople, by Andrew Smith

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    Brought to you by  Havas Life London 

    When community can inspire a social media movement

    July 27, 2020 |  White Papers and Resources  |

    Natalie Karaminas, Account Director, PR & Creative Communications at Havas Life Medicom, shares the value of social media in building online communities to spark a …

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    Brought to you by  Havas Life London 

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