White Papers and Resources
Please find below the latest White Papers provided by agencies and companies within the healthcare and pharmaceutical industry. These are provided by external comoanies and are not approved of, checked or edited by PMLiVE or PMGroup Worldwide Ltd.
Why stigma is a launch risk in rare disease – and what commercial leaders can do about it
March 2, 2026 | White Papers and Resources |
Rare disease launches are complex by nature. Yet one of the most consistent risks we see is rarely treated as a launch issue at all: …
Brought to you by Havas Life London
Rare, But Out There: The art of reaching rare disease patients through understanding human experience
February 26, 2024 | White Papers and Resources |
Director Helena Wright talks about the importance of understanding the beliefs, emotional drivers and cultural factors that underpin the experience of living with a rare …
Brought to you by Havas Life London
The patient voice
June 26, 2023 | White Papers and Resources |
We believe that listening to people’s lived experiences are vital components of our work.
Brought to you by Havas Life London
Rare and Orphan Diseases
February 23, 2023 | White Papers and Resources |
Why we need authentic and personalised communications in the evolving rare disease space. By Sarah Mikhailov, Managing Director, Brand at Havas Life Medicom
Brought to you by Havas Life London
Creating content to trigger behaviour change
July 14, 2022 | White Papers and Resources |
As part of the development of content and communication strategies in healthcare, we mine for insights into audience behaviours – identifying what HCPs or patients …
Brought to you by Havas Life London
2020 – a year to remember or forget?
January 18, 2021 | White Papers and Resources |
2020 and the Covid pandemic brought immense challenges, and the need for change felt like it happened overnight. What have we learned and what does …
Brought to you by Havas Life London
Crisis? No problem!
September 24, 2020 | White Papers and Resources |
Issues planning & management for pharma spokespeople, by Andrew Smith
Brought to you by Havas Life London
When community can inspire a social media movement
July 27, 2020 | White Papers and Resources |
Natalie Karaminas, Account Director, PR & Creative Communications at Havas Life Medicom, shares the value of social media in building online communities to spark a …
Brought to you by Havas Life London