White Papers and Resources
Please find below the latest White Papers provided by agencies and companies within the healthcare and pharmaceutical industry. These are provided by external comoanies and are not approved of, checked or edited by PMLiVE or PMGroup Worldwide Ltd.
Heather Desmet appointed new Head of Living With
March 3, 2016 | White Papers and Resources |
We are delighted to welcome Heather Desmet as Head of Living With at the company’s London headquarters.
Brought to you by Inizio
Webinar Recording: The Art of Storytelling in Pharma Market Research
March 3, 2016 | White Papers and Resources |
Effectively communicating research insights is a major focus for today’s market researcher, particularly in global healthcare. It’s not enough now just to present the research …
Brought to you by Inizio
Video: Conducting mobile conference research
March 3, 2016 | White Papers and Resources |
Our digital expert, Director John Branston explores how a mobile approach offers a better way of evaluating the impact of your conference presence
Brought to you by Inizio
No one needs to go hungry in London
March 2, 2016 | White Papers and Resources |
Our Say blogger returns to St James’s Church Winter Shelter for an overnight shift for the West London Day Centre charity.
Brought to you by Say Communications
Issues facing brand teams and how agencies help to deliver value
March 2, 2016 | White Papers and Resources |
We interviewed Wayne Atherden, Procurement Director Commercial Services at Janssen, to get his view on the issues facing brand teams and how agencies help to …
Brought to you by Blue Latitude Health
Beyond the patient journey: Designing for behaviour change
March 1, 2016 | White Papers and Resources |
In 2016, it’s time to update our model for the customer journey. Customer Experience Consultant Anna Tamasi talks us through the future of journey mapping.
Brought to you by Blue Latitude Health
Should We Care About Rare Diseases? By Alastair Kent
February 29, 2016 | White Papers and Resources |
Alastair Kent, OBE, the Director of Genetic Alliance UK and chair of Rare Disease UK tells us why it’s so important to care about rare …
Brought to you by Say Communications
Breaking Down the Barriers to Behaviour Change by Patrick Ladbury
February 24, 2016 | White Papers and Resources |
Patrick Ladbury, the Director at the NSMC delves further into the barriers to behaviour change, and offers us tricks of the trade in his second …
Brought to you by Say Communications
Affiliate friendly content: e-detailing materials that local markets love
February 23, 2016 | White Papers and Resources |
What’s the point of marketing content that doesn’t get used?
Brought to you by Anthill Agency
Brand teams: They’re not what you think they are
February 19, 2016 | White Papers and Resources |
Head of Commercial Matt Bolton of Blue Latitude Health breaks down what we mean when we talk about eliminating the last silos in pharma marketing.
Brought to you by Blue Latitude Health