White Papers and Resources
Please find below the latest White Papers provided by agencies and companies within the healthcare and pharmaceutical industry. These are provided by external comoanies and are not approved of, checked or edited by PMLiVE or PMGroup Worldwide Ltd.
Case study: How we enhanced the power of a global ATU using our advanced analytics solution, Equity AI
October 12, 2023 | White Papers and Resources |
Find out how we provided a more holistic understanding of brand equity and a forward indication of potential market share using our advanced analytics solution, …
Brought to you by Inizio
Tailored and Targeted Pharmaceutical Marketing
October 10, 2023 | White Papers and Resources |
Learn more about targeted personas for HCP marketing. If pharma companies want to differentiate themselves against their competition and produce impactful results they must be much …
Brought to you by M3 (EU)
Navigator – Revolutionize your patient recruitment and retention
October 9, 2023 | White Papers and Resources |
Welcome to the new era in patient recruitment and retention
Brought to you by Innovative Trials
The Power of Visuals.
October 5, 2023 | White Papers and Resources |
Emotion is the core of healthcare storytelling, but there are many ways to do it. This week, Jon from our Design Team explores a few …
Brought to you by The Good Ideas Group
Is trust the key factor in digital HCP engagement? New whitepaper from Graphite Digital
October 2, 2023 | White Papers and Resources |
Based on research with HCPs in the UK, USA and France, Graphite Digital’s latest whitepaper sheds light on HCP perceptions of pharma-owned digital channels, and …
Brought to you by Graphite Digital
HOW TO TRANSFORM YOUR HEALTHCARE BRAND MARKETING FROM MULTI-CHANNEL TO OMNICHANNEL
October 2, 2023 | White Papers and Resources |
In a previous blog, we outlined the role of omnichannel in healthcare and the importance of personalised communications with the suggestion of using modular content …
Brought to you by IGNIFI
Digital Opinion Leaders: The Role of Influencers in Medical Communications
September 13, 2023 | White Papers and Resources |
There are many informed, knowledgeable HCPs who talk about a disease state online, but not all of them are influencers. This paper explores who digital …
Brought to you by IPG Health
Creating Hope Though Action – World Suicide Prevention Day
September 11, 2023 | White Papers and Resources |
At Mednet Group, we believe that actions speak louder than words. That’s why we’re getting behind this year’s Suicide Prevention Day campaign of ‘creating hope …
Brought to you by Mednet
Pharma conference trends and themes in the last two years
September 6, 2023 | White Papers and Resources |
We take an in-depth look at the way Pharma conferences have changed in the last two years and how that’s impacted attendance, themes and format.
Brought to you by Mednet
Embracing the Patient Voice Within Publications
September 5, 2023 | White Papers and Resources |
This whitepaper will explore multidisciplinary perspectives on how we can better engage patient communities in publications to optimize the value of their contributions, while navigating …
Brought to you by OPEN Health