White Papers and Resources
Please find below the latest White Papers provided by agencies and companies within the healthcare and pharmaceutical industry. These are provided by external comoanies and are not approved of, checked or edited by PMLiVE or PMGroup Worldwide Ltd.
New opportunities in emerging markets
February 9, 2018 | White Papers and Resources |
Published in Pharma Exec January 2018 by Rachel Howard
Brought to you by Inizio
Lynch syndrome: a patient perspective
February 8, 2018 | White Papers and Resources |
Blue Latitude Health intern Costantino Ciotti gives an insight into life with Lynch Syndrome, a genetic condition associated with colon cancer. Here he explores the …
Brought to you by Blue Latitude Health
Battle of the Voice Assistants and Voice Search
February 8, 2018 | White Papers and Resources |
At-a-glance crib sheet on how the battle of the voice assistants is shaping up between Amazon, Google, Apple, Microsoft and Samsung.
Brought to you by An agency called Owen
World Cancer Day and the role of people-centred care
February 5, 2018 | White Papers and Resources |
How people-centred is current cancer care? To support #WorldCancerDay, we explore this question, and look at the ways we can individually and collectively reduce the …
Brought to you by Porterhouse Medical Group
Large-scale NHS commissioning models require new partnership approach from pharma
February 1, 2018 | White Papers and Resources |
Steve How, Paul Midgley and Sue Thomas, of Wilmington Healthcare, explore how pharma should respond to the NHS’s move towards more collaborative, joined up working
Brought to you by Wilmington Healthcare
Digital Pharma Advances 2018: Attend our presentation in London
January 22, 2018 | White Papers and Resources |
We are very excited to be attending and speaking at The Digital Pharma Advances Conference, held January 30th in London.
Brought to you by Anthill Agency
What does programmatic advertising mean for your pharma marketing strategy?
January 17, 2018 | White Papers and Resources |
Senior Associate Consultant Jiayi Chen explains the benefits and pitfalls of programmatic advertising and reveals how it can impact return on investment in your marketing …
Brought to you by Blue Latitude Health
Discover who are the most engaging Pharma companies on Twitter
January 16, 2018 | White Papers and Resources |
With engagement such a key performance metric we first created a weighted formula, incorporating likes, retweets and replies, which produced an engagement score for each …
Brought to you by An agency called Owen
International digital pharma marketing: 10 common problems
January 16, 2018 | White Papers and Resources |
Your digital marketing challenges are probably shared by peers in other departments and companies. The good news is that such problems often have simple solutions, …
Brought to you by Anthill Agency
How to measure marketing success: profit vs ROI
January 12, 2018 | White Papers and Resources |
Measuring marketing activity is proving to be a major challenge in pharma. Here, Senior Consultant Paul Townley-Jones explores the meaning of success and gives his …
Brought to you by Blue Latitude Health