
Good design can’t change the reality of illness, remove the pain, or stop the uncertainty. But it can stop learning what comes next from being another burden to carry.

The “problem” in healthcare comms is rarely what you say, it’s whether people can act on it. This article explains how we design whole-person engagement to turn intent into sustained...

The new structure will see Annalise Coady step into the role of president, Europe

Sharif most recently served as head of policy and patient engagement at Syneos Health

By Trey Watkins and Gemma Medcalf

Coady was previously group president at Real Chemistry

Emotion is the core of healthcare storytelling, but there are many ways to do it. This week, Jon from our Design Team explores a few mediums for doing so, from...

In his latest blog, Tim considers how some early adopters of AI are delegating the responsibilities and roles that make us human.

Medscape Medical Affairs celebrates a remarkable achievement with a double win at the prestigious Communiqué Awards 2023.

Here are 5 healthcare marketing blunders and how best to avoid them.