Iris Life Communications
Why phase 2 decisions are locking out pharma’s best launch positions
Half of the 2023 US pharmaceutical launch class missed pre-launch first-year forecasts . That gap is usually explained away as a data problem, a market access problem, or a timing...
Tonic named as global PR agency for ECHAlliance
Agency will be tasked with positioning the Alliance as a key global health connector
Former Tonic directors launch Iris Life Communications
Stéphanie Bunten and Lee-Ann Cameron's new agency will be based in London's Shoreditch