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Diversity, Equity and Inclusion
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- PMLiVE

LGBTQ+

UCB launches Facebook-based community for Parkinson’s patients

Will feature a reality video series showing real families living with the condition

- PMLiVE

Getting closer to the truth

In the words of David Ogilvy: “People don’t think how they feel, they don’t say what they think and they don’t do what they say.” So where does that leave...

- PMLiVE

Janssen launches iPhone organiser app for ADHD patients

Pharma company says it worked with UK physicians to develop the new Sorted iPhone and iPad app 

Centralised European pharma marketing applications can now be made online

eSubmission Gateway goes live for human medicine applications

- PMLiVE

More than just medicine

Carole North from 90TEN Healthcare examines the issue of medication wastage and asks how pharma can support medication adherence

- PMLiVE

Calling the Tune?

It was the day Phil Bartlett learnt to step off the podium, to put the batten down and allow others to think through the challenges…

- PMLiVE

Shire website breaches UK pharma code

But healthcare professional section of vpriv.co.uk cleared of breaking marketing rules

- PMLiVE

German online HCP community DocCheck expands into India

Partners with D2L Pharma Research Solutions to gain exposure in the emerging pharma market

Community social media sites massively more popular than those run by pharma

PwC study finds communities’ Facebook, Twitter and YouTube use shows 24 times more activity than the corresponding use of social media by health industry companies

One third of consumers use social media for health discussions

US study by PwC says the public finds answers to their wants, needs and preferences in the social space

Boehringer Ingelheim expands iPad app portfolio

New company history app featured in PMLiVE’s mobile app listings

- PMLiVE

Anatomy of your brand

In his feature Dissecting the anatomy of your brand, Kevin talks about ways to add value to your product. Now apply that thinking…

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