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millennial doctors

Is it possible to change behaviour virtually?

Changing behaviour requires a combination of science and art. As technology evolves, so does the breadth of mechanisms (the ‘art’) through which we can deliver science-based, behaviour-change interventions. As the...

- PMLiVE

Managing real world data governance

An aspirational framework to make the most of data and its role in improving patient care

- PMLiVE

Stories that can save lives

“Sometimes reality is too complex. Stories give it form.”

- PMLiVE

Does safety sell medicines?

Is pharmacovigilance unnecessary policing or a strategic asset for pharma companies?

- PMLiVE

Focusing on value

Merck’s Consumer Health head Uta Kemmerich-Keil on how she wants to add value to her business and society at large

- PMLiVE

Should we be concerned about medical progress?

Medical progress, health expenditure, ageing populations and the future of our healthcare systems

The doctor will see you now?

Access to healthcare and European variation

- PMLiVE

An apple a day?

Can lives be saved by eating fruit and vegetables?

Nestlé begins mHealth trial

Launches trials in healthly ageing research programme

Boehringer to target COPD adherence

Partners with Propeller Health on digital health deal

AstraZeneca AZ

AstraZeneca launches diabetes lifestyle campaign

Aims to support people with type 2 diabetes in becoming more active

- PMLiVE

Delivering digital value

Improving outcomes, the digital responsibility

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