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- PMLiVE

Peter Impey

- PMLiVE

Boehringer pilots digital health management in diabetes

Web and smartphone will study lifestyle behaviour in type 2 diabetes

Lilly to develop company-wide social media strategy

Wants to expand technology’s use beyond corporate communications

- PMLiVE

Pharma advertising needs a new kind of creative idea

Adapting the 'creative idea' to this brave new, multichannel world

- PMLiVE

Virgo Health Education wins Medical Communications Consultancy of the Year

Agency dramatically exceeded its fee targets, won 4/5 pitches and enjoyed a 100 per cent clientretention rate

- PMLiVE

Boehringer rewarded for digital communications excellence

Atrial fibrillation and stroke campaign 1 Mission 1 Million wins at Communiqué

- PMLiVE

ABPI’s Stephen Whitehead wins major communications award

Picks up Healthcare Communiquétor of the Year at the Communiqué Awards 2012

- PMLiVE

Digital Intelligence roundup

Includes Sanofi’s diabetes dictionary, a new dosing calculator app from CSL Behring and a digital tip of the week

Specialty segmentation key to online pharma marketing strategies

Significant variety seen between different areas of medicine, says new report

- PMLiVE

Patients want eHealth option but not at expense of seeing doctors

And email more important to patients than mobile phone-only reminders

- PMLiVE

WebMD to launch Medscape Germany ‘in coming months’

Expands doctor portal’s local language reach and follows new French healthcare professionals' site

GSK pay $3bn to settle drug-marketing case

UK drug-maker pleads guilty for promoting a number of drugs in the US off-label

- PMLiVE

Major NHS prescription data changes on the way for UK pharma

Webinar will examine the challenges in the UK's forthcoming information revolution

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