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White Papers and Resources

Please find below the latest White Papers provided by agencies and companies within the healthcare and pharmaceutical industry. These are provided by external comoanies and are not approved of, checked or edited by PMLiVE or PMGroup Worldwide Ltd.

The value of design thinking: Incorporating creative and graphic design into pharma market research

November 1, 2017 |  White Papers and Resources  |

How do we keep research design fresh and interesting? How do we ensure that we’re inspiring our respondents to give us enlightening new insights, and …

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Research Partnership launches new patient Living with Psoriasis 2017 (EU) report

November 1, 2017 |  White Papers and Resources  |

Living with Psoriasis is a study conducted amongst 615 patients in Europe. The report will consist of 30-minute online interviews with 600 patients and 15 qualitative …

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Deep Dive – MINT: opportunities in ‘frontier’ markets?

November 1, 2017 |  White Papers and Resources  |

According to British economist Jim O’Neill, MINT is the new BRIC. What is MINT? An acronym he coined for the ‘frontier’ markets of Mexico, Indonesia, …

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Webcast: Going for growth – Maximising your return on insights in Emerging Markets

November 1, 2017 |  White Papers and Resources  |

Healthcare market research in emerging markets is still evolving, so finding the insights you require and then maximising the return on those insights can be …

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20 questions: Round 6

October 6, 2017 |  White Papers and Resources  |

As it’s our 20th year anniversary, we invited our employees to play our version of 20 questions – this month we asked our employees about office life …

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Ageing Asia: What does this mean for the future of healthcare?

October 6, 2017 |  White Papers and Resources  |

Over the last 30 years, Asia’s economic growth has resulted in improved education and healthcare across a broad base of the population. This has contributed …

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Punching above your weight: Combining behavioural and attitudinal data to strengthen segmentations

October 6, 2017 |  White Papers and Resources  |

Segmentation solutions in healthcare are experiencing a welcome comeback. But there appear to be two camps emerging – one camp are proponents of the ‘behavioural’ …

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Qualitative segmentation validation study with backroom brainstorm exercises

October 6, 2017 |  White Papers and Resources  |

Our client had an oncology product in development for the treatment of prostate cancer. The company wanted to conduct research to inform future planning, list …

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Brought to you by  Inizio 

PMRC EU, Düsseldorf 2017

October 6, 2017 |  White Papers and Resources  |

We are delighted to be exhibiting and presenting a paper at the Pharmaceutical Market Research Conference 24-25 October in Düsseldorf, GermanyDirector, Anne Cunningham, and Associate …

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Device Attribute Testing

October 6, 2017 |  White Papers and Resources  |

Our client wanted to determine the optimal new blood glucose monitoring device – one that would best retain their current customers and also attract new …

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Brought to you by  Inizio 

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