The average result from a set of data found by dividing the total sum of data from all results by the number of different results.
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Marketing strategy, Internal relations officer (IRO), Pharmaceutical Pricing Regulation Scheme (PPRS), e-Marketing, Therapy area, Adoption curve, National Service Frameworks (NSF), Column inches, Strategic marketing concept, European Association of Communications Agencies (EACA), Dose-ranging trial, Creative director, Media schedule, Target publications, Tactical planning,