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A database marketers can use to help locate forwarding addresses for people who have moved in the USA. It is sustained by the United States Postal Service and admission to it is sold to companies that contract in direct mail.
See also:
Data collection
Database marketing
Related terms
In-house, Umbrella pricing, Pharmaceutical Researchers and Manufacturers of America (PhRMA), Statistical significance, Department of Health (DH), Non-profit marketing, Empirical, Product differentiation, Commissioning (health), Placebo-controlled trial, Market development, Joint venture, Cartel, Repositioning, Utility weighted index,
