Person with buying responsibilities for the company with regard to products or services. Generally purchasing decisions include elements relating to delivery and handling, marginal benefit, and price fluctuations.
See also:
Product pipeline
Search and browse hundreds of industry specific terms and phrases or suggest your own terms and definitions.
Procurement officer/manager
Related terms
Utility (pharmacoeconomics), Market forecast, Viral marketing, Customer satisfaction, Mood board, Creative director, Marketing concept, Marketing metrics, Global Health Observatory, Abbreviated advertisement (UK), Comparative advertising, Normative influence, Market value added (MVA), New Drug Application (NDA), Media schedule,