The main features of a product, both tangible and intangible, that give it value to a user.
See also:
Value preposition
Brand value
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Product attributes
Related terms
Market entry barrier, Latent click through, Market follower, Sample (market research), Leader pricing, Multi-brand strategy, Spam, Literature search, Concept boards, Blind (clinical trial terms), Data fusion, Treatment trials, Marketing objectives, Trend analysis, Global Health Observatory,