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White Papers and Resources

Please find below the latest White Papers provided by agencies and companies within the healthcare and pharmaceutical industry. These are provided by external comoanies and are not approved of, checked or edited by PMLiVE or PMGroup Worldwide Ltd.

Ten ways to start (or continue) your patient engagement journey

October 16, 2023 |  White Papers and Resources  |

Here are 10 easy approaches Pharma teams can take when starting (or continuing) their patient engagement journey!

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Brought to you by  Impetus Digital 

Research Partnership Senior Director Andrew Stokes appointed new role as Chief Commercial Officer

October 12, 2023 |  White Papers and Resources  |

With over 20 years’ experience in the industry, Research Partnership Senior Director and market research veteran Andrew Stokes has been appointed Chief Commercial Officer.

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Brought to you by  Inizio 

Case study: How we enhanced the power of a global ATU using our advanced analytics solution, Equity AI

October 12, 2023 |  White Papers and Resources  |

Find out how we provided a more holistic understanding of brand equity and a forward indication of potential market share using our advanced analytics solution, …

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Brought to you by  Inizio 

Tailored and Targeted Pharmaceutical Marketing

October 10, 2023 |  White Papers and Resources  |

Learn more about targeted personas for HCP marketing.    If pharma companies want to differentiate themselves against their competition and produce impactful results they must be much …

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Brought to you by  M3 (EU) 

Navigator – Revolutionize your patient recruitment and retention

October 9, 2023 |  White Papers and Resources  |

Welcome to the new era in patient recruitment and retention

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Brought to you by  Innovative Trials 

The Power of Visuals.

October 5, 2023 |  White Papers and Resources  |

Emotion is the core of healthcare storytelling, but there are many ways to do it. This week, Jon from our Design Team explores a few …

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Brought to you by  The Good Ideas Group 

Is trust the key factor in digital HCP engagement? New whitepaper from Graphite Digital

October 2, 2023 |  White Papers and Resources  |

Based on research with HCPs in the UK, USA and France, Graphite Digital’s latest whitepaper sheds light on HCP perceptions of pharma-owned digital channels, and …

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Brought to you by  Graphite Digital 

HOW TO TRANSFORM YOUR HEALTHCARE BRAND MARKETING FROM MULTI-CHANNEL TO OMNICHANNEL

October 2, 2023 |  White Papers and Resources  |

In a previous blog, we outlined the role of omnichannel in healthcare and the importance of personalised communications with the suggestion of using modular content …

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Brought to you by  IGNIFI 

Digital Opinion Leaders: The Role of Influencers in Medical Communications

September 13, 2023 |  White Papers and Resources  |

There are many informed, knowledgeable HCPs who talk about a disease state online, but not all of them are influencers. This paper explores who digital …

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Brought to you by  IPG Health 

Creating Hope Though Action – World Suicide Prevention Day

September 11, 2023 |  White Papers and Resources  |

At Mednet Group, we believe that actions speak louder than words. That’s why we’re getting behind this year’s Suicide Prevention Day campaign of ‘creating hope …

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Brought to you by  Mednet 

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